Mark Sanborn, CSP, CPAE, is president of Sanborn & Associates, Inc., an idea studio dedicated to developing leaders in business and in life. Mark is an international bestselling author and noted authority on leadership, team building, customer service and change.
We already know that managing the cost, quality, and delivery of healthcare is one of the great challenges of the 21st century for our communities, our businesses, and our nation. And it's about to get even more challenging. Costs keep rising. The options and information available to healthcare consumers keep growing. And now, the Affordable Care Act will bring a whole new wave of regulatory complexities and requirements to the industry.
To meet these challenges and navigate these changes, healthcare businesses will need to focus more than ever on leadership, change management, and the patient experience. Mark Sanborn has helped hundreds of organizations and clients rise to meet challenges just like these. The bestselling author of eight books on leadership, change, customer service, and teambuilding, Mark practices what he teaches as a leader of professional and community associations and as an entrepreneur. His expertise and his experience can help your organization plot a course through the uncharted territory of 21st Century healthcare.
Mark graduated cum laude from The Ohio State University. In addition to his work as a business educator and author, Mark continues to be an active leadership practitioner. Most recently he served as the president of the National Speakers Association.
Mark holds the Certified Speaking Professional designation from the National Speakers Association (NSA) and is a member of the Speaker Hall of Fame. He was recently honored with the Cavett Award, the highest honor the NSA bestows on its members, in recognition of his outstanding contributions to the speaking profession. Mark is also a member of the exclusive Speakers Roundtable, made up of 20 of the top speakers in America.
Mark is the author of eight books, including the bestseller The Fred Factor: How Passion In Your Work and Life Can Turn the Ordinary Into the Extraordinary which has sold more than 1.6 million copies internationally. His other books include You Don't Need a Title to be a Leader: How Anyone, Anywhere Can Make a Positive Difference, Teambuilt: Making Teamwork Work, The Encore Effect: How to Achieve Remarkable Performance in Anything You Do and his most recent book, Up, Down or Sideways: How to Succeed When Times are Good, Bad or In Between.
He has created and appeared in 20 videos and numerous audio training programs. His video series Team Building: How to Motivate and Manage People made it to the #2 spot for bestselling educational video series in the U.S.
Mark's list of over 2400 clients includes American Academy of Family Physicians, Omnicare, Anthem Blue Cross Blue Shield, GlaxoSmithKline, Kaiser Permanente, PlaneTree, and Visiting Nurse Associations of America.
"We each know how good we have become," Mark says, "but none of us knows how good we can be. One of the most exciting opportunities we get each day is to pursue our potential." Mark Sanborn challenges his audiences with this message and provides insights for extraordinary living.
The Fred Factor
Lead Like Fred
Based on Mark Sanborn's international bestselling book, The Fred Factor, this revealing leadership keynote presentation uncovers the secrets of extraordinary individuals who have learned how to reinvent themselves and their work. Mark explores how an organization can create added value for patients and practitioners without spending more money to do it. This is an entertaining, educational, and high-content presentation that has special resonance for healthcare professionals in a time of momentous change.
The Mission: Be a Fred
"Freds" can continually create new value for healthcare consumers and professionals through dedication, passion and creativity.
The Four Principles of 'The Fred Factor'
• Everyone makes a difference.
The only question at the end of the day is "What kind of difference did you make?" In the fields of medicine and health, this difference can mean everything.
• Everything is built on relationships.
Go beyond simply interacting with patients and service providers to build relationships.
• You must continually create value for your healthcare business, and it doesn't have to cost a penny.
You can replace money with imagination. The objective is to outthink your competition and rather than outspend them.
• You can reinvent yourself and your practice regularly.
No matter what kind job you hold in healthcare, you can wake up every morning "tabula rasa," with a blank slate, and you can make your practice and your life anything you choose.
Like the real Fred (yes, he does exist), "The Fred Factor" is an extraordinary presentation that speaks directly to the heart of the healthcare industry.
Up, Down, or Sideways
How to Succeed When Times Are Good, Bad, or In Between
Discover practical ways to prepare for and deal with changes in the healthcare industry—good, bad or otherwise—by focusing on the mindsets and methods that never change. Predicting the future is easy; predicting it correctly is very hard. Since we can't be certain of what the future of healthcare holds, what should we always be doing to ensure our success regardless of what happens?
Based on his recent book, Up, Down or Sideways, Mark Sanborn's presentation:
• Examines the mindsets and methods that will enable us to succeed in the face of the many challenges facing the 21st century healthcare industry.
• Teaches a practical way of preparing for and dealing with healthcare change.
• Helps listeners to focus on those things that should never change.
• Shows the audience how to make the most of up, down and sideways changes, like rising costs, patient demands, and government regulation.
In this program, Mark shares his own story of a series of downturns, including his own close-up, hands-on experience with the changing healthcare system, identifying the mindsets and methods that will help listeners discover opportunities to be successful in any situation.
You Don't Need a Title to Be a Leader
In his work with healthcare and other industries, Mark Sanborn has found that too many definitions of leadership are focused on the outer manifestation of leadership: the title, position on the org chart, and corner office space. These privileges of appointed leadership often have little to do with actual ability. Sanborn has found that leadership is power with people, not power over people. Nowhere is this truer than in healthcare. With increasing government involvement and patient empowerment, leaders in the healthcare industry will have to find their power in what Sanborn calls "little 'l' leadership."
Little 'l' leadership—genuine leadership—is not conferred by title or position. It is leadership demonstrated through our everyday actions and the way we influence the patients, professionals and consumers around us.
Mark was inspired to write You Don't Need a Title to Be a Leader: How Anyone, Anywhere, Can Make a Positive Difference by his encounters with the genuine, often untitled, leaders that make such a significant and positive difference at every level of our organizations.
In Mark's keynote presentation of the same name you'll gain valuable insights on how to develop your own leadership ability and the leadership potential of your colleagues and fellow practitioners. He'll show you how to identify and develop the characteristics that define genuine leadership in health and medicine.
As a master storyteller, Mark has an unparalleled ability to communicate fundamental leadership truths through simple stories, anecdotes and humor. "You Don't Need a Title to Be a Leader" is a message that will resonate with those in healthcare who aspire to make a positive difference — regardless of title or position.
No additional materials are available for this speaker.
